Raleigh Skyline

Web Design + Digital Marketing Provider in Raleigh & Wilmington, NC

No matter what your business goals might be, WRAL Digital Solutions is here to help. In the complex and ever-changing world of digital marketing, we are a trusted local partner, combining exclusive advertising opportunities on WRAL.com with a full complement of digital marketing services, driving transparent and data driven results for our clients.

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Emmy-Award Winning Design Team

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Google Adwords & Analytics Certified

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Google Partners

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In-House Expertise

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Worked With 700+ Clients

Our Work

Case Study - Duke Continuing Studies

WRAL.com Case Study

Duke University was trying to reach a targeted and engaged audience to enter their professional certificate programs...

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Case Study - JCBIA

Programmatic Case Study

The Johnston County Building Industry Association had tried several marketing strategies in the past for their annual Parade of Homes...

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Case Study - Corporate Graphic

Website Case Study 1

Corporate Graphic, local design and printing firm, had us build their website and assist with their social media accounts...

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Case Study - HCO

Website Case Study 2

HCO Innovations had an outdated, non-responsive website and multiple domains being utilized for a variety of reasons...

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Case Study - Critter Control

SEO Case Study 1

Critter Control of the Triangle was seeing no traffic increase to their website, individual services did not have their own pages...

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Case Study - NC Water Heaters

SEO Case Study 2

NCWaterHeaters.com had a few notable challenges, their main service area was a nearby large city, but address technically was not...

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How Can We Help You?

Web Development

Your website is your little slice of online real estate. It is important to choose the right partner when building your site, and WRAL Digital Solutions has a long history of success in building responsive websites. We have a full roster of project managers, developers, designers, writers and SEO specialists who all play a role in crafting a beautiful and functional website.

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Web Hosting

Hosting is a service many companies offer and few do really well. Full disclosure – WRAL Digital Solutions is NOT the cheapest hosting you can find. We prefer not to be. What it comes down to is you get what you pay for. You can go to other hosts and pay $6 per month for WordPress hosting, and it might be just fine for you. But if you are serious about ensuring your website’s health and speed, and want a company who will drop everything to make sure your site is up and running, then you’ve come to the right place.

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Design

Our team is well versed in building all varieties of graphics, for brands as large as WRAL TV to businesses as small as a local restaurant. Our team has also won an Emmy for our design services (no big deal). We love getting to know your business and helping you shape its identity through artistic design. Our team of Digital Strategists, Project Managers and Designers has a process to take your input and create multiple options for you to choose from when creating a logo design, flier, or any type of creative graphic.

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Google Adwords

We have a full team of Google Adwords certified professionals who love to geek out about dynamic value conversion tracking, bid adjustments, ad quality and other super boring (but very important) aspects of paid search. We are a certified Google Partner, and focus on getting the most out of your budget and optimizing for your particular goals, whether it be conversions, phone calls or simply clicks. We also are completely transparent in our setup & management fees, allowing you to know what you get for your money.

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WRAL.com Advertising

Advertising your business online can be complicated, and knowing all of your options is important. WRAL Digital Solutions offers a wide range of advertising solutions along with top notch reporting and support. With the most powerful local news website in North Carolina – WRAL.com – we are able to reach almost any type of audience in a variety of ways and will help you determine the ROI of your campaigns.

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Video Production

Video is one of the most effective mediums for telling your story, and WRAL Digital Solutions, partnered with WRAL TV creative services, can help develop a plan for creating and utilizing your video content. Whether for TV, online pre-roll, or simply an explainer video for your website, we can help.

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Programmatic Buying

The landscape of today’s programmatic media buying has changed significantly over the last few years. As more and more publishers try to automate the sale of their available ad space, more programmatic Demand Side Platforms (DSPs) have arisen to help buyers purchase that inventory. WRAL Digital Solutions is able to purchase inventory in a variety of shapes and sizes on thousands of websites all over the world while utilizing a large toolbox of tactics.

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Social Media Advertising

Our team is skilled at getting the most out of your social media advertising budget. We can help with strategy, targeting, messaging, conversion setup and more. We want to make sure you understand the results, and can give you insights into how referral traffic has come to your website and how those users interact with your site.

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Social Media Content Management

Social media management is part art and part science. Building a strategy is important, as posting the best content in the world won’t be effective if you don’t have fans or followers and no one sees it. We help you determine the best place to start and then help you stay on track with what you need, whether it be creating or claiming pages to content creation to reporting. Sometimes growth can be achieved organically, sometimes paid methods needs to be utilized. We can help determine the right path.

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SEO

Search Engine Optimization (SEO) is one of the most complicated and important parts of online marketing. Moving to the top of page 1 on Google can have a tremendous impact on your bottom line, and we can help you move in the right direction. There are a variety of factors that determine rankings, and we can help you in a variety of ways with a custom plan for your business. SEO requires excellence in multiple disciplines, such as content production, web development, monitoring and analysis and more.

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Reputation Management

WRAL Digital Solutions offers a comprehensive reputation management service that helps your business keep track of, improve, and grow your online reputation. We have a great deal of experience in this discipline, especially with the automotive industry, and our tools and support of some of the best in the industry.

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Copywriting

We do more than write copy. Our entire team, from the Digital Strategists to the Project Managers to the SEO Specialists to the writers all are keeping you goals in mind, and balancing that with what they know will be successful. We have a strong track record of helping companies develop content that matters – meaning we know what people search for online and how to write content that will appear in search rankings.

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Video Advertising

Video advertising is an excellent way to deliver a business message to your audience. Pre-roll advertising is a video ad that plays for :15 or :30 and precedes video content on one of our properties. :15 ads are non-skippable and offer an advertiser the uninterrupted attention of a user wishing to watch our content. :30 ads are skippable after :10, but can be a great way to tell a slightly longer story.

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Email Marketing

Email has a variety of uses, and we help you determine what exactly your needs are. Whether you need help setting up a system to collect and utilize emails of your clients, or if you are looking to send an email to new potential customers, we can help. Email can be extremely practical for your business if you have a special you want to advertise, an event you want to promote or if you have information you would like your past customers to know.

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Web Analytics

Attribution, tracking, ROI, reporting – These might be overused buzzwords but they all really do matter in today’s digital landscape. We not only give you 24/7 access to your data via a custom dashboard, we can also help you make sense of the numbers and help to prove your ROI.

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Testimonials

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Latest Posts

WRAL Digital Solutions - Site Logo CBC Digital Elements is now WRAL Digital Solutions! - CBC Digital Elements, the digital marketing services department of Capitol Broadcasting Company, is now called WRAL Digital Solutions. With the merger of our ...
WRAL TechWire Awards The 2017 WRAL TechWire Awards are here! - Voting has officially opened for the fifth annual WRAL TechWire awards! Cast your votes before the end of the day March 31. There ...
Google Adwords Here are 5 Reasons Why Your Business Should Invest In Paid Advertising (PPC) - Ever wonder what you could do to reach more customers? Just not seeing many visitors to your website or an increase in online ...
Volunteering Team Building while Helping Ms. McCullers - The WRAL New Media team joined forces with Rebuilding Together of the Triangle to help make an impact in our local community. Rebuilding ...

Our Offices

Raleigh

2619 Western Blvd
Raleigh, NC 27606

(919) 744-3138

Wilmington

25 N. Kerr Ave
Wilmington, NC 28405

(910) 632-2163